Amor romántico, fidelidad y happy endings: percepción del reality TV show La isla de las tentaciones por la juventud española

Marian Blanco-Ruiz; Esther Martínez-Pastor

doi:10.31921/doxacom.n37a1747

Authors

Marian Blanco-Ruiz Rey Juan Carlos University, Spain https://orcid.org/0000-0002-7920-5978
Esther Martínez-Pastor Rey Juan Carlos University, Spain https://orcid.org/0000-0002-2861-750X

DOI:

https://doi.org/10.31921/doxacom.n37a1747

Keywords:

Reality dating show, gender differences, young people, romantic love

Abstract

Spanish version of reality show "Temptation Island" has emerged as a mass phenomenon among the young Spanish population. The aim of this research is to investigate the opinion of Spanish young people about the love relationships shown in reality dating shows, such as "Temptation Island", as well as to explore the degree to which they identify with or reject the love stories from these audiovisual formats. For this purpose, a guided interview was designed using telematic means to interview 123 young people (74.8% women, 25.2% men) between 18 and 26 years of age living in Spain. The results show that young people generally reject the models of love relationships shown on "Temptation Island". More than 98% demonstrate an unfavourable attitude towards the roles of the competing couples, with women positioning themselves as the most opposed. However, despite demonstrating a certain degree of demystification of the myth of jealousy due to love, identifying certain behaviours as "toxic" and sometimes even explicitly rejecting gender roles or romantic love, a discourse can be observed in the interviews which reinforces the myth of fidelity and associated gender stereotypes

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Author Biographies

Marian Blanco-Ruiz, Rey Juan Carlos University, Spain

Ph.D. in Media Research at the Carlos III University of Madrid (UC3M). Bachelor’s Degree in Journalism (UC3M) and in Audio-visual Communication (UC3M). Lecturer in the Department of Advertising and Audio-visual Communication at the Rey Juan Carlos University (URJC). Her lines of research focus on the analysis of gender representations in the media, new technologies in young people and gender violence. She coordinates the Annual International Congress of Young Researchers with a Gender Perspective since its creation in 2016. Co-director of the journal Comunicación y Género (UCM).
Esther Martínez-Pastor, Rey Juan Carlos University, Spain

Ph.D. in Advertising and Public Relations at the Complutense University of Madrid (UCM), and Bachelor’s Degree in Advertising and Public Relations (UCM) and in Law (UNED, the Spanish National Distance Education University). Associate Professor at the Faculty of Communication Sciences of Universidad Rey Juan Carlos de Madrid. Coordinator of the research group on Communication and Children (COMKIDS-URJC). Her lines of research focus on the regulation of advertising, advertising relating to children and transparency.

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